|
|
|
|
It's not every day that professional athletes find their way in the cosmetics industry, but this is exactly what has happened to Ben Gorham, the creator of Byredo.
Born in Stockholm, where his Canadian father was working on his doctorate, Gorham as a child he loved basketball, but never thought would be a natural inclination.
"My parents were low. Maybe it was wishful thinking, but when I was 16, I really grew up fast, and suddenly my parents came only in the armpits,''he says, laughing. As a young adult, began playing basketball in a competitive, first in the United States, where he attended college and then professionally in Europe. But despite being a native of Sweden, Gorham was never able to get a European passport and, after a legal battle that lasted several years, left sport. "I thought: How long can I do this? Now about money and not sport. "
Looking for alternative markets, he enrolled in art school. "I was determined to explore my creative side," he says. It was during a dinner at the time, when he was 27 years old, he met the famous Swedish perfumer Pierre Wulff, was fascinated by his work. "I thought for a while 'time after our meeting, then I contacted him and we talked about the creative process. "
Gorham was particularly fascinated by the connection between scent and memory. "I remembered the smell that my father wore when I was a kid,"he says. "I told Pierre that smelled like the essence of green beans, and he was able to tell me what perfume it was. It 's a bittersweet memory for me, because my father left me when I was six or seven years, but I wanted to recreate the scent in a modern way. "
Shortly after that conversation, Gorham went to Chembur, the birthplace of his mother out of Mumbai, India, which he found filled with aromas of spices and incense. "The journey has brought every kind of memory, largely through smell, " he recalls. "This was the spark for me. I wanted to create a fragrance that would evoke those feelings. The beginning of the project was very self-indulgent. I did not think so commercial, but I enjoyed it so much I felt the need to create a corporate structure so I could continue to do so. "
Gorham discussed his ideas with some small companies, which in turn blended perfumes. Then he led them to Wulff, who told him that something had not worked at all and so I hooked up with two top perfumers, Jerome Epinette, New York, and Olivia Jiacobetti in Paris. Gorham helped develop his first fragrance for Byredo, an overdose of green notes based on those memories of her father. "I knew nothing, " she admits. "And I was surprised at how the process has been rapid. It took seven months and has really satisfied my emotional criteria.''
In the next two and a half years, Gorham has created four other flavors, and in 2006 launched the collection in Paris Byredo: Green, Chembur, Pulp, Noir and Gypsy Rose Water.
In 2008, took it to Barneys New York and became the second best-selling collection of the shop. Shortly after Blanche has created for his girlfriend, Natasha, after the birth of their child. He recently collaborated with Acne Jeans on a candle called Lilla Nygatan No.23, and is currently working to create a fragrance with the company of art and design M / M Paris.
"A lot of people say that the tulips have a fragrance, so this is a fantasy based on the idea of a tulip,''he says of her perfume Tulipe.
Translate his emotions into fragrances is something like Gorham, and although between inspiration from childhood memories and other personal inspirations, some things are off-limits for its commercial enterprise. "I've changed my mind after my daughter was born, " said Ines, a year. "I'm much calmer, not so restless, and I find a lot of joy in seeing our creative progress, but I never promised not to create a fragrance for her. The latest in chronological order, dated October-November 2010 for Byredo produmi was M / mink. A simple and unusual scent, very strong character. The Eau de Parfum is inspired by three particular images: a block of solid ink purchased in Asia, a photograph of a Japanese teacher practice their daily exercises in calligraphy and a great formula that utopian Mathias Augustyniak, one of the founders of M / M, had drawn on traditional Korean paper. "
|
Notify me when available 
0,00 €
|
|
|
|
|
|
|
The duo OUD IMMORTEL and ACCORD OUD are both created around Oud, a certain type of wood that because of its use in traditional incense and perfume has gained great cultural significance and has gotten its existence recorded in one of the world's oldest written texts – the Sanskrit Vedas from India.When the once light heartwood from the Aquilaria tree becomes infected with a specific type of mold, it defends itself by saturating its core with a dark, highly fragrant, resin. This dark wood, Oud or Agarwood holds a complex fragrance, resembling few or no other natural ingredients.
OUD IMMORTEL is a woody fragrance where patchouli and papyrus are blended to bring smokiness. The tobacco leaves and moss add depth and complexity while the incense and rosewood bring an elegant, ambery sillage.
Top: Lemoncello, Incense, Cardamom
Heart: Patchouli, Papyrus, Brazilian Rosewood
Base: Tobacco Leaves, Moss
|
140,00 €
|
|
|
|
|
|
|
|
The inspiration for this fragrance based on vetiver was Paris in the late twenties, because of its affinity for African art and culture and its enthusiasm for African music and dance. Gorham wanted to create an interpretation of a warm and romantic vetiver, a mix of Parisian modernity and African culture. A dynamic and unique fragrance in its expression and declaration that reflects the euphoria and the excessive lifestyle if the time in all its intensity.
Bal d'Afrique is a fragrance on vetiver unusual and atypical. The head notes, citrusy and unknown, lead to a heart very nice and flattering that extends into deeper base notes. An airy spicy, aromatic and indefinable in harmony with floral notes supported by a little woody and amber heat accompanied by a subtle, sweet and smoky vetiver. Bal d'Afrique is an aura rather than a perfume that deepens and balances exotic promises and familiarity in really exceptional way.
Top notes: Bergamot, Lemon, Neroli, African Marigold, Bucchu
Middle notes: Violet, Jasmine Petals, Cyclamen
Base notes: Black Amber, Musk, Vetiver, Cedarwood Moroccan
|
|
140,00 €
|
|
|
|
|
|
|
|
"The artist is a
seer, one who goes beyond sensations and appearances, often is not understood by others..."
Charles Baudelaire was certainly an artist: his contempt for society and for
people, his passion for meditation or, perhaps, loneliness, led him to be the character he was: gloomy, austere, often depicted with a book in hand, cigar or pipe in mouth, sitting in a room
with little, very little light.
Imagine to be in that room now, with very little light, he is not there, we are lucky: if he was here he would have probably chased us away in a badly
way, perhaps with a
couple of curses in tow.
We raise our eyes and see nothing, everything is covered by this disturbing darkness. We are looking for something, do not know what.
Here it is, it is a black leather armchair, old and worn, but somehow elegant.
We touch it and look for his scent, here it is, we feel it, it is intriguing, engaging and ethereal at the same time. We acknowledge it, it is the one that the writer has described in "Les Fleurs du Mal." We recognize the top notes of juniper berries and black pepper, then the incense and leather and finally the papyrus, patchouli and black amber.
Here it is that "..lazy island to which nature has provided bizarre trees and tasty fruit, men with thin and vigorous limbs, women with the gaze of a miserable
courage..."
Here it is, enclosed in a perfume, the picture told in that masterpiece of literature.
That's the genius of Ben Gorham that with Baudelaire crown the success of Byredo."
Composition: juniper berries, black pepper, caraway, frankincense, hyacinth, leather, papyrus, patchouli, amber black.
|
|
140,00 €
|
|
|
|
|
|
|
|
"The idea of Blanche is, as the name suggests, built around my perception of white.
For the first time I really made a fragrance with a specific person in mind.
I wanted to capture her innocent and spotless aspect, with a fragrance almost transparent in nature.
Blanche is also an appreciation for classic beauty.
The fragrance is pure and simple in its structure but great in character." - BG
Gorham sees Blanche as the beginning of the day when the sunlight fills the still cool morning air, permeating its way into the room through the curtains of light linen and leaving light strips on wooden floorboards. The soft diffused sunlight caresses "hes" white shoulder, touching her cheek and illuminating hes silhouette. From afar, you can hear the laughter of children from another room. A new day begins and every opportunity is opening before us.
A romantic description for a romantic scent.
Blanche is the gloss purity, a fragrance like newly washed linen sheets, stretched and dried by the sun of early morning.
Blanche is a perfume essential for those who love this kind of fragrance
Top notes: white rose, pink pepper and aldehyde
Middle notes: violet, neroli, peony
Base notes: blond wood, sandalwood and musk.
|
|
140,00 €
|
|
|
|
|
|
|
|
Originally a place for picnics outside of Mumbai, Chembur is the place where Ben Gorham's mother was born and grew up. Ben often visited the place as a child. After 15 years, he returned there to discover that this was completely changed and evolved. Only one thing remained unchanged, the smell from a nearby Hindu temple that floated gently to the landscape. The mild, spicy aroma filled the air, awakening childhood memories of Ben at home and with family. Sweet incense accompanied by spicy nutmeg, hot and smoky resin, fruity ginger, amber and a hint of fresh citrus.
A warm and relaxing fragrance for moments of contemplation.
Top notes: Bergamot, Lemon, Elemi
Heart Note: Ginger, Incense of the Temple, Nutmeg
Base notes: Labdanum, Amber, Musk
|
|
140,00 €
|
|
|
|
|
|
|
|
Three fantastic men, Jop van Bennekom and Jonkers Gert from the journal with the same name and Ben Gorham from Byredo have had a fantastic idea: working together and create a fragrance specially produced for the magazine Fantastic Man - and therefore a scent for every fantastic man.
In this case, the superlatives are not enough, because: It's Fantastic - it's an absolutely fantastic perfume. A modern interpretation of an eau de cologne, the most classic of all men's fragrances, is what it should be - and that's what these three men have achieved in a very original way: bergamot citric closely with spicy cardamom and a change of anise gently creamy. The heart is bright and sunny thanks to the geranium and is emphasized by a subtle taste of lavender that is seasoned with a pinch of incense. The base is carried by smoky vetiver and salty patchouli.
Fantastic Man is both modern and classical, purist, elegant and special. It's a jewel so rare that women will not surrender so easily to the world of men without putting at least a fight.
Top notes: bergamot, star anise, cardamom
Middle notes: Geranium, Incense, Lavender
Base Notes: Vetiver, Musk, Patchouli
|
|
Notify me when available
140,00 €
|
|
|
|
|
|
<< First < Previous1
|
|