Boellis hair salon for men is in the elegant center of Naples in a luxurious private apartment of 240 square meters.
The Boellis are Barbers in Naples since 1924. Don Antonio, the founder, went from Puglia to seek his fortune in the former capital of the Kingdom of the Two Sicilies. His father was a tailor able to do wonders with scissors. Antonio follows, at least in part, his father's footsteps: keeps the scissors and adds comb.
Peppino Boellis, son of Anthony, from the 60’s consolidates activity. He understands first of all that the time is ripe to transform the Barber Salon a real living, to offer to its selected customers and luxury amenity and exclusive services.
In the same years he requires a technical school that will work around the world: away the grease, the hair is finally free: "you recognize a haircut Boellis immediately, the hairline is natural, and when the client after a few days makes a shampoo, the cut preserves the naturalness... is the cutting of hair that combs."
Anthony and Michele Boellis, children of Peppino, to the old activity place side by side the Panama1924 line: a refined line of craft products and perfumes for men distributed and terribly demand all over the world.
Michele Boellis, from the middle of 80’s, places side by side Peppino as Barber, Antonio Boellis follows the Panama1924 line.
Boellis is the only Italian company which combines the ancient tradition with a line of perfumes and cosmetics for men sold worldwide in the most prestigious boutiques and fine perfumeries, stars of events around the world as the "Fashion Pitti Uomo", "Author Fragrances", the "Boellis Day" in New York.
Robb Report, an American magazine specialized in luxury, in 2003 consecrated Panama1924 as one of the best niche brands in Italy, making the brand Panama1924 among the most courted and desired niche in the cosmetics. Cosmoprof 2005 in the review Masterpiece Panama1924 was voted among the best six brands of Italians perfumes in the world. |